What Will You Be Known For?

Do you measure up? Are you memorable? Will you exceed people’s expectations?

A few months ago, I wrote a post about some of my favorite podcasts. I continue to listen to most of them and have even added a few to my “must download” list. At the top of that list has to be The UnPodcast from Scott Stratten and Alison Kramer.

If you have ever read any of Scott’s books  – The UnMarketing Book or The Business Book of Awesome/UnAwesome and his newest release, QR Codes Kill Kittens (his affiliate link, not mine. After all, they are his books to make money on, not mine), you will know Scott is all about seeking great service, identifying those who deliver it and calling out those who don’t.

In one of his latest podcasts that I was listening to, he and Alison were talking about how certain brands are known by the public. When people think of great service these days, they think of Zappos or Amazon. When people think of wonderful experiences, they’re likely to remember a family trip to Disney World or Disneyland.

Stratten posits the question “Why can’t Six Flags be known for service? Is Six Flags known for service? Is Canada’s Wonderland known for service? I’ve never heard Canada’s Wonderland = Service.”

It made me think.

What am I known for?

• Maybe it’s building relationships, solving problems and having fun? I hope so because that’s my philosophy and that’s how I try to live my professional life.
• Maybe it’s because I “teach with passion and enthusiasm instilling confidence and excitement in my students“? I hope so because that’s my personal mission statement.
• Maybe it’s because I try to be the best husband and father I can be each day? I hope so because that’s what I learned from my Mom & Dad and many of the people in my life that I consider mentors and friends.

How about you?

What will you be known for?

• Remembering people names and using them each and every time you see them?
• Staying open for that client that’s running late?
• Using your manners, like saying “please” and “thank you”?
• Making people smile, laugh or feel comfortable in times of stress?

What will you be known for?

• Being an expert on market conditions, market trends and prices?
• Helping the newest agent in the office feel welcomed and at home, the same way you would have liked when you were new?
• The ability to respond to your clients when they want it in the method they want it?
• The person who not only does things right but also does the right thing?

What will you be known for?

• Utilizing technology to be more efficient or effective in your daily role? (They aren’t the same thing by the way)
• Being the first one in your office each day or being the last one to leave?
• The agent who always treats the staff like family and never forgets without them how much harder the job would be?
• The person who doesn’t consider anyone a stranger, just a “friend they haven’t met yet”?

If you want to become better each and every day, ask yourself “What will you be known for?”

Welcome to Disney World. Enjoy your day.