You’re not in the housing business.

Home builders and sub contractors are in the housing business. Carpenters and drywallers and some types of electricians, plumbers and HVAC technicians are in the housing business. Painters and landscapers are in the housing business.

If you are a Realtor, that means you help people buy and sell real estate. That means you’re really in the relationship business.

Worry less about what the housing forecast might say and start worrying more about who you are going to build a relationship with today.

You’re in the relationship business.

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