Take it from Whitesnake

Whitesnake was a popular 80’s “Hair Band” that delivered big hits such as “Still of the Night” and “Slow an’ Easy.” Led by frontman David Coverdale, this band may be best remembered for their rock video for the song “Here I Go Again” starring the sexy Tawny Kitaen. That song starts out with the lyrics “I don’t know where I’m going but I sure know where I’ve been” and I think the same thing when I look at many Realtors out there in today’s world when it comes to their business plans.

Think of a business plan as your “Triptik for Success.” Are you a member of the Automobile Association of America (AAA)? Remember getting Triptiks for the old family vacation? You’d follow your course that showed you the highways, speed traps, construction zones and tourist attractions between your home and vacation destination. That Triptik was nothing more than a “business plan” for your trip. And the best part about it…you didn’t need to order a new one for your way back home. You just had to follow the original one in reverse.
If you didn’t follow your Triptik, what happened? You got lost or maybe needed to figure out another route – possibly costing you time, energy and money. Reviewing your Triptik every now and then really helped to keep you on the path to arrive at your desired location.

When was the last time you reviewed your “Triptik for Success” called your Business Plan?

  • Does it still have meaning?
  • Is your “destination” still a point of interest?
  • Have you encountered some “construction zones” that put you behind schedule?
I encourage you to sit down with your “AAA Consultant” – a.k.a. your manager/coach – and review the route again. The destination is still there if you are ready to hit the road. Have fun and enjoy the trip.

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